Playmaker Labs

We build revenue plays
and run them for you

A game that turns your audience into an email list. Email and SMS that turn that list into revenue. Outbound that books qualified meetings on your calendar. Pick a play, we run it.

Play the demo Book a 20 minute call
Built by an operator. Omar Shahban did $20M+ in sales on Shopify.
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He still runs his own store, every day.
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We build with AI and ship in days, not quarters.

Three plays. Pick one.

Each one is a machine we already run ourselves. You get the machine, plus the operator.

Play 1

Playable Campaigns

A custom branded web game with a leaderboard and email-gated plays. Your next giveaway, except people compete to win it.

  • Every play is an email address you keep
  • Live in 14 days from kickoff
  • Prizes come from the giveaway budget you already spend
Custom builds $10k to $15k · reskins from $4k
Play the demo
Play 2

Email Revenue Partner

We run your email and SMS end to end: flows, campaigns, writing, building, sending. You approve everything before it goes out.

  • Welcome, abandonment, winback, and post-purchase flows live in the first 30 days
  • A steady campaign calendar, written and sent for you
  • Revenue share applies only above your own last-90-day baseline
$2k to $4k per month base, plus a share of growth above baseline
Get a free teardown
Play 3

Outbound Engine

We run your whole outbound motion under your name: lists, sending, reply handling, and qualified meetings on your calendar.

  • Sent from your own domains, so the asset stays yours
  • Every meeting qualified before it touches your calendar
  • We agree the definition of a qualified meeting in writing, first
$2.5k to $5k per month, or per qualified meeting for early clients
Get a sample list of 25 targets
Founding clients

The first 3 clients per play get founding terms

We want case studies more than margin right now, so the early risk sits with us, not you.

  • Playable Campaigns: half the fee is due only after the game is live and you have played it yourself.
  • Email Revenue Partner: first 30 days at half rate, and the revenue share only applies above your pre-us baseline.
  • Outbound Engine: first month you pay per qualified meeting only, then we agree a retainer together.

20 minutes. One play. A straight answer.

Tell us about your next campaign, your list, or your pipeline. We will tell you which play fits and what it costs. No deck, no follow-up sequence.

Book a 20 minute call

Prefer email? omar@playmakerlabs.io